With the world growing even more technologically-dependent as the years go by, the importance of having a website continues to increase as well. 

Nowadays, it is uncommon to see a business, cause, or any endeavour without a website that interested consumers and users can visit. Not having a website for your company or organization is akin to not having a business at all, as more consumers tend to depend on the internet to cater to their needs.

Although having a website to tell everyone in the world about what you do, what you need, and why they should listen to you is one thing, building it is another. 

The process of putting a website together entails taking dozens of key details into account. One vital aspect is website platforms.

A website platform is similar to the foundation of any home. The platform of a website ensures that every other piece that goes into the project can be put into play.

Just like having a sound and solid foundation for a home, a proper web platform choice is required for a website to work properly in regards to function and overall user experience. Regardless of how captivating and user-centred your web design may be, or how airtight your SEO efforts are, having a flimsy website platform reduces a website to nothing more than a dud. 

Fortunately, choosing the right website platform to work with is easy, especially when the right factors are considered. 

To ensure that your website runs smoothly and your efforts are not wasted, here are a few things to ask yourself when choosing the right website platform: 

1. Is it easy to use?

The term “easy” in the web development industry is relative, depending on your experience, the website platform, and your objectives. As your organization or business continues to grow, it is vital to have an easy-to-use website platform that makes it easy to edit your website along with it. When evaluating the ease-of-use of a website platform, here are a few additional questions you should ask yourself:

  • How long does it take to finish a simple task on the platform?
  • How easy is it to switch out a photo? 
  • How long would it take you to edit a block of text on a page? 
  • How easy is it to design the layout of a blog post?

By knowing what to look out for when evaluating the ease-of-use aspect of a website platform, you can keep your website running smoothly—even without the help of a web developer. 

2. How much does it cost?

The cost of a website platform is going to affect the way business owners make their choices and rationalize them. The cost is essentially non-existent, but the cost of your choice lies within the service fees that a professional who specialises in your chosen platform charges. For the most part, the cost can vary depending on the inverse relationship between how easy it is to use and how attractive and functional your website has to be. 

3. Is it easy to customize? 

With new trends coming out and consumer preferences shifting over time, the need to customize a website so that it follows the tides becomes more apparent. The ease of turning your ideas into reality and customizing your website itself depends on what website platform you settle with. When picking a website platform, it’s either you adjust by learning a bit of web development, or it adjusts to your skill level and technical expertise. 

Regardless of whatever type of website you’re running, choosing the right type of website platform to work with can go a long way in ensuring that things run as smooth as possible. Before settling on a particular option, make sure to ask the necessary questions that will provide the answers, which can help validate whether or not it’s best for your needs.

If you’re looking for a web design agency in Barnsley, get in touch with us today! We’re happy to help.